You don’t have to go to enormous lengths for the feathery eyelashes of your dreams. Most of these tips involve a few simple tweaks to your routine. Check out our top tips below!

1: Remove Eye Makeup

For the sake of your skin and eye lashes, fully remove your eye makeup every night. Much like washing products from our strands, lashes need to be clean and able to breathe too. Use an oil-based cleanser like our Blood Orange Cleansing Balm. It’s a strong but gentle eye makeup remover made with nourishing oils to remove even the most stubborn makeup, debris, and impurities.

2: Clean with Care

When removing stubborn eye makeup, you may be inclined to wash vigorously. Refrain from harsh scrubbing or back-and-forth motions. This can cause breakage and styes, not to mention the damage this force can have on collagen and elastin around the eyes. So reduce your risk of eye irritation, fine lines and wrinkles, and eyelash damage by using gentle sweeping motions instead.

3: Take Falsie Breaks

We know what the weight of the world can feel like on our shoulders – imagine the weight of false lashes on your natural lashes! It may not seem like much, but the weight of false eyelashes can weaken your natural lashes, and impede healthy growth. If you wear false lashes (either glue-on strips or sew-in), take breaks between applications so that your own lashes can flutter and be free.

4: Curl Your Lashes

If you have straight eyelashes or are looking for extra flirty peepers, grab an eyelash curler. Eyes can appear wider and brighter when eyelashes are curled, because you see more of the whites. Using an eyelash curler and a natural mascara is also a low-lash-damage alternative to false lashes and glues.

5: Avoid Synthetic Lash Serums

Many conventional lash serums are often loaded with irritants that can damage your skin and lashes over time. They can have some bad side effects including skin staining, eye staining, temporary or long-lasting vision impairment.

6: Skip Damaging Lash Extensions

As much as we’d like a set of flirty, full lashes framing our eyes, lash extensions are a very expensive risk. Besides the long, uncomfortable application process, the results can cause reactions in the eye. These issues can range from chronic redness, watering or dry eyes, to stunting our own natural lash growth from lingering glue buildup.

7: Avoid Eyelash Perms/ Lash Lifts

Sometimes known as a ‘lash-lift’, lash perming is like getting a perm straight out of the 80s – but with more side effects. Allergic reactions to perming solutions and adhesives can occur, affecting the eye area as a whole. The perming process itself breaks down the structure of the hair, leaving lashes brittle and more prone to breakage.

8: Skip Lash Tints

Lash tinting gives the eyes definition and lets you go without mascara. Sounds good – especially for those with blonde or non-pigmented lashes. But the tint process can damage your eyelashes and dry them out. Allergic reactions like eye irritation, watery eyes and swelling can occur, or worse – chemical burns to your eyes.

9: Follow the Natural Growth Pattern

In other words, don’t wipe your eyes from the bottom up – or against the natural growth pattern of your eyelashes. Like rubbing, this can also damage eyelashes and cause them to fall out. Protect your lashes by gently wiping in a downward motion (with eyes closed) when removing makeup.

10: Use Natural Mascaras

Many mainstream mascaras contain ingredients that actually cause eyelashes to become brittle or fall out. Our Ultra Lengthening Mascara features natural fruit dyes, and provides antioxidants that help to support healthy hair and hair growth in the eyelash area.

If you’re looking for more voluminous lashes, our Maracuja Mascara is almost like a deep conditioning, lash-boosting treatment disguised as a mascara. The namesake ingredient, maracuja oil, features enriching fatty acids, which help to prevent lash loss, lash breakage and stimulate lash growth.

Ultimately, eyelash health starts with proper care and conditioning. The better care you take of your lashes, the less you’ll need all these gizmos and harsh products that impede lash growth! By cutting the bad things out, you’re well on your way to healthier, fuller, and longer natural lashes.

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